My logo
The creation process: the recharging spine
The creation of a logo is based on many aspects, but first and foremost it is a powerful communication tool. If it is well designed and consistent with your business, it creates trust. For the creation of the logo we based ourselves on a few fundamental points:
The spine: in fact within the design it is made as the main point, to make it very clear that it is the centre of the practice, forming a C that fades into the void.
The abbreviation C in Conti, combined with the shape of the spine, creates a ”circle of regeneration”.
The concept of 'regeneration' is translated here as the circle of rebirth. This circle has no end and returns to its original form to illustrate enlivened health.